Improvement by Reduction

Craig Mod has written a brilliant piece about the current state of publishing. There are so many nuggets of information that are applicable in so many places, I can't possibly summarize them here. I'll give you two samples.

In product design, the simplest thought exercise is to make additions. It’s the easiest way to make an Old Thing feel like a New Thing. The more difficult exercise is to reconsider the product in the context of now. A now which may be very different from the then in which the product was originally conceived.

Newsstand is perhaps the most underutilized, under-imagined distribution tool in the short history of tablet publishing. If you squint your eyes and tilt your head at just the right angle, you’ll notice something magical about Newsstand: given the proper container, it’s a background downloading, offline-friendly, cached RSS machine people can subscribe to. For money.

There is no doubt we're going to be seeing dramatic changes to the very idea of publishing in the coming years. The coming world will be a fundamentally more democratic place than we can even imagine. The possibilities are really exciting.

Read this story.